san diego smo: social networking sites
professional | social | personal | political networking online
FaceBook, an online networking website once exclusively limited to college students, is now a free social networking website that outnumbers MySpace and LinkedIn on unique monthly site visitors and members.
Members of FaceBook can utilize the software platform to affiliate and collaborate with colleagues, friends, family members, individuals and groups with similar interests, regional networks, prospective clients, and even employers.
FaceBook's membership currently numbers over 200,000,000 active participants internationally. FaceBook members can issue virtual cocktails to other members, send flowers and virtual gifts with personalized messages, establish and host events, create social advertisements to promote their business, create and join groups, and more.
Although many recent news stories have centered around FaceBook's privacy implications, members can adjust their profile and "friend" settings to show work related affiliates only part of a profile that may be inappropriate or unprofessional, but show more pictures and preferences to their friend and family groups.
Using FaceBook has its advantages, such as providing a virtual contacts rolodex or online address book, storing and categorizing pictures, scheduling and participating in events, reconnecting with old classmates, staying in touch with others' through messaging, walls, forums, and more.
Most FaceBook users spend their time browsing pictures, profiles, and applications.
using facebook to market your services & products
You can use FaceBook to update and inform your friends, especially those whom are prospects and professional associates, of your recent activities, projects, availability, and promotional ventures. You can create buzz and get people noticing and discussing your services by using Twitter Tweets, sending out messages of what you are up to, feeding your blog posts to "friends", and more. In addition, you can funnel people who visit
advertising on facebook
Last but not least, FaceBook offers advertisers the opportunity to reach a very targeted and narrow demographic group of potential clients and customers for as low as five to ten dollars per day. For more information on advertising to FaceBook members, please call San Diego Web Design & SEO Studio @ 619.504.0450.
LinkedIn is a career and business-oriented social networking website that is mainly engineered and geared toward professional and occupational networking. LinkedIn had more than 39,000,000 enrolled members that diversely spanning in excess of 170 industries.
When you register with LinkedIn, you can then formulate a profile and biography that outline your professional expertise, credentials, and accomplishments. You can establish professional connections by inviting contacts to join LinkedIn and associate, or link, with you. Your LinkedIn network consists of not only your own connections, but also your connections’ connections, and the entities and business people they know, granting you access and exposure to an extensive array of qualified professional and expert contacts.
promoting your career & professional profile on linkedin
Networking your professional profile on LinkedIn enables you to:
- administer & oversee the published professional information about you
- discover & connect with prospective customers, professionals, and experts in your field
- increase exposure for professional opportunities and alliances
- stay abreast of industry specific news, events, and happenings in private groups
- establish & grow important connections to help advance your career
- publish & circulate job postings or respond & apply for employment postings or contracts
- collaborate on & coproduce projects, files, studies, news, and data
Whereas FaceBook originated as a social platform intended for university students, and later high school students, LinkedIn's origin and purpose has traditionally been focussed on professional networking and career growth.
MySpace
MySpace, owned by Fox Interactive Media, is an interactive social networking platform aimed mostly at teenagers and end users under 25 years of age. MySpace offers members the ability to create personal profiles, MySpace blogs, friend networks, groups, events, photo galleries, musical collections, video digests,
MySpace, once the largest social media networking website with the most members worldwide, was surpasses by FaceBook in April 2008, as the most popular and widely used social media platform.
interactive myspace features & applications
MySpace brand features include:
- emoticons, or mood indicating graphics
- blurbs, which indicate "who" the member would like to meet
- blurbs, which include "about me" statements
- area on a member's profile where friends can leave comments
- ability to upload videos & music to one's profile
- customizable profile layouts which allow html entry
- users can upload & sell entire collections of their own unsigned music
- members may post bulletins to entire friends' list to promote their agenda
- create moderated Groups that share a member communication page
- friend requests, comments & messages delivered via MySpace Instant Messaging platform
- MySpace television which functions much like YouTube video sharing
- MySpace Mobile which is optimized to function on wireless carriers such as ATT wireless phones
- applications that function much like FaceBook apps, such as virtual gift sending
- RSS news feeds & member polling & voting via MySpaceNews
- a comprehensive classified advertising section for members
- personalized karaoke audio uploads which enables voting
- a broad variety of community and member forums
If you currently have a MySpace profile for your business that you would like optimized, or have questions surrounding using MySpace as a promotional venue, please call San Diego Web Design Studio at 619.504.0450.
Friendster
Friendster is another social networking site geared toward dating, discovering new and old friends, sharing common interests, and keeping in touch. Friendster is in the top 100 international websites based on its amount of monthly traffic volume.
Similar to MySpace, users can upload and listen to music and videos, join groups, fan profiles, mobile text alerts, and more. Friendster is most popular in Asia.
San Diego Web Design &SEO Studio can help your business or organization utilize social network platforms to promote and market your cause or service. Call us 7 days per week to inquire about Social Media Optimization.
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