•   keep url short with minimal required keystrokes
•   situate navigation menus at top of mobile webpage
•   top of page menus should be short enough to expose content below
•   auxiliary navigation can be placed in footer if essential
•   achieve balance between excessive links and required click-throughs
•   avoid burying content that requires numerous clicks to access
•   maintain consistent navigation patterns throughout site
•   group categorically similar link topics together for intuitive selection
•   avoid placing any content more than 4 clicks away from any page
•   provide buttons that allow jumping up or down over a section of content
•   clearly denote the destination target of each link
•   avoid programming links to open in new windows or tabs
•   clearly identify and notate links that open documents or files of a different type, i.e. pdf, doc, ppt, wav, mpeg4
•   warn users if following a specific link results in very large file types or downloads
•   warn users if following a specific link will render content in a different language
•   default file types for mobile are xhtml, jpg and gif formats, all others should be identified in link text
•   provide proper link descriptions and avoid use of noninformative "click here" text
•   use of image maps for navigation should be limited to devices that support them
•   minimize inclusion of external links as they are resource heavy and will slow performance
•   minimize use of images and break large graphics into smaller parts that join together

•   use clear and concise headings and link text
•   format content and headings for ease of scanning type perusal
•   cover only one idea per paragraph
•   top-load each paragraph with the main descriptive word[s] at the beginning
•   apply content presentation for readers to easily "skim" rather than read word for word
•   deliver content using the most simple word for its meaning, i.e, rather than "eat" instead of "consume"

•   keep in mind your end user is not equipped with a mouse
•   visitor may be browsing with limited or slow bandwidth
•   mobile processors are less powerful than pc counterparts
•   mobile users are often data size sensitive to carrier imposed quotas
•   mobile users may have limited memory supply
•   screen sizes are much smaller than desktops and laptops

Please Note: These lists are by no means comprehensive and are a work in progress.